HOLDEN KAOINFOINDEX

Selected Work






Live NationBrand Identity & SystemAgency: Mrs&Mr
Live Nation is a global entertainment company at the forefront of live event experiences, uniting people to celebrate the power of live entertainment. The brand refresh adopts a system designed for seamless expansion across diverse divisions, programs, and initiatives.


Plenty of FishBrand Identity & UI Design Agency: Mrs&Mr
Online dating can feel so forced and awkward, espically in a category that emphasizes the pressure singles feel to stand out and hit it off. POF stands alone as a laid back, friendly experience through playful illustrations and copy writing. Through a complete rebrand, we created a welcoming dating destination designed for people to get to know each other naturally, more like in real life.


PeoplehoodBrand Identity Agency: Mrs&Mr
Peoplehood is a groundbreaking hub where individuals come together to
cultivate relational fitness – essentially, a workout for your relationships. Bringing this dynamic vision to life, a fresh visual identity was crafted to extend seamlessly across spatial, social, digital, and merchandising touchpoints.



PepsiBrand Identity & Art DirectionAgency: Mrs&Mr  
In its dynamic 125-year history, Pepsi continuously innovates. Recognizing the need for evolution, Pepsi is reshaping its visual identity with a challenger mindset, honoring its legacy while charting a course toward a bold future. In collaboration with the PepsiCo design team, we created a brand new system that showcases a brand new logo and visual identity emboding both nostalgia and innovation.


WonderBrand Identity & IllustrationAgency: Mrs&Mr
Branding Marc Lore's fast-growing, innovative food business that delivers restaurant-quality food, created by America's most celebrated chefs. We were tasked with creating a brand that ties in world famous restaurants under the Wonder brand through retail and digital platforms.

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